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Meet The New Principal Analyst For Cloud-Native Development, Devin Dickerson

Tell Us About Yourself I’m a native New Orleanian passionate about old-world architecture, gaming, and weight lifting. I love to travel with family, and I keep in touch with the same friends I’ve had...

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Clari’s Acquisition Of Wingman Signals A Deeper Push Into Revenue Intelligence

Clari is a sales technology provider that helps sales teams streamline operations and improve revenue predictability. Traditionally, it has stayed away from deeper revenue intelligence capabilities...

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Practice Empathy To Reduce Insider Risk

Companies announcing layoffs need to pay attention to insider risk. Showing compassion and communicating openly can help.

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Time For A Digital Experience Transformation

It’s time for a bigger, bolder approach to digital experiences that marshals the entire value of your company and ecosystems. Learn how to drive that forward.

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The Hyperscaler/GSI Relationship Has Forever Changed — Here’s How

By virtue of ever-increasing spending by enterprise customers, the cloud hyperscalers have been elevated to strategic partners of the first rank. This has forced many changes for enterprises and their...

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Six Operational Tips Marketing Operations Leaders Can Leverage To Prepare For...

To prepare for a potential recession, B2B organizations will look to gain budget savings across marketing. Marketing leaders will look to identify realistic savings. Whether you’re preparing for a...

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Myths And Realities Of Channel Conflict: Evolving Partnership Dynamics Will...

When discussing brands’ direct-to-consumer (DTC) digital strategies, I am often asked how brands are handling issues of channel conflict with retail partners. There are a few forerunners to my...

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Manage Your Martech, Or It Will Manage You

Your marketing strategy is DOA without the tech to back it up. That means CMOs can’t afford to take a passive approach to martech.

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VivaTech 2022: From The Metaverse Hype To Green Tech Solutions

Paris was the center of innovation and technology last week. The 2022 edition of VivaTech in Paris was a great success with more than 90,000 in-person visitors and 300,000 digital connections. It has...

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Is The Sales Tech Party Over?

Back To The Roaring Twenties It wasn’t supposed to be like this. Early in 2021 the media was filled with talk that we would see a return to the Roaring Twenties, those golden years of economic...

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What’s New In EMEA Mobile Banking

Mobile banking apps are a crucial component of the overall banking experience. To identify mobile banking best practices, we reviewed the mobile apps of 13 EMEA banking brands in March and April of...

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COVID-Related Absenteeism Is Costing Your Business Money

Many organizations are ill-equipped to manage the problem. Yet it's the sort of systemic risk that leaders need to be ready to face.

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Actionable Insights And Metrics That Unlock Channel Sales Growth

Importance Of Channel Sales Metrics Today, actionable insights are the backbone of channel sales organizations. Collecting the right data and transforming it into actionable insights enables channel...

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If you can say it, you can see it: Dall-E and You

Or, “How a natural-language image generation AI used as a meme generator by social media may impact your business.” Welcome to the future, it’s got AI-generated art. Let’s play a quick game – which of...

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Design Solutions To Attract Female Investors

Women are investing in plain sight. But to look at the numbers, you would think that wealth managers can’t see them.  Less than half of online women in the US are investors compared to 60% of online...

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Is Your Organization Ready To Democratize Its Automation Strategy With...

Runaway Automation Undermines Digital Transformation Success Automation is everywhere: In Forrester’s Q2 2021 Global Digital Process Automation Survey, 76% of respondents indicated they were driving...

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Sales Enablement Technology Decisions Just Got Easier: Introducing the Now...

Sales Enablement Automation (SEA) solutions equip sellers with personalized training and content to effectively engage with and meet the expectations of increasingly digital-first buyers. Over the past...

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B2B Buyers And Digital Selling (Part 1): Self-Service, PLG, And Consumption...

Digital selling insights from buyers and B2B sales executives, covering self-service purchasing, product-led growth (PLG), e-commerce, and consumption-based pricing. Will they converge or remain...

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Value Is In The Eye Of The Beholder — When It Comes To Tech’s Business Value

There’s more to ensuring that technology enables business value than meets the eye. There is no single value proposition to communicating the value of technology to stakeholders. Each stakeholder...

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The Insights Beat: This Summer, Take A Trip To Insights Capabilities Paradise

Summer is here, and you deserve a vacation. Whether you’re camping by the lake or snorkeling off the coast, you (likely) won’t be thinking about data, but this summer can still be a good opportunity to...

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