COVID-19 — Vendors Step Up To Help IT Manage Increased Digital Loads
To help IT teams manage traffic surges while employees work from home, vendors have begun offering free access to their performance monitoring tools.
View ArticleThe State Of Remote Work During COVID-19: An Update On Forrester’s Research
Analyst Andrew Hewitt provides a review of the recent research Forrester has done on the employee experience during the COVID-19 pandemic.
View ArticleCloud Players And Research Groups Join The Fight Against COVID-19 With...
A unique public/private consortium organized by IBM and the Department of Energy is bringing high-performance computing to the COVID-19 fight. Analyst Tracy Woo provides details.
View ArticleAs Overall Energy Wanes, Preserve Relationships With Your Highest-Energy...
To measure precisely what kind of emotional toll COVID-19 is taking on consumers — and how current consumer sentiment will influence imminent behavior — we are applying Forrester’s Consumer Energy...
View ArticleHow To Prove The ROI Of CX (Video)
How do you prove to executives that the benefits of CX exceed the costs? Today’s business environment makes it even more critical that CX pros clearly lay out the financial benefits of investing in...
View ArticleQuick Resource Guide To Help Organizations Scale Healthcare Support During...
Forrester has curated a list of companies that are delivering virtual care services and support for health insurers, healthcare providers, employers, and consumers during the COVID-19 pandemic. While...
View ArticleHow European Employees Feel About The Coronavirus Now
Our #pandemicEX survey reveals that more than 40% of employees across Europe believe their governments are reacting too softly to the COVID-19 crisis, adding weight to their fears of job losses. Read...
View ArticleThe Rise Of The New Talent Networks
We’ve learned a lot in the past 60 days and will continue to learn more as COVID-19’s impact on organizations and their workforces unfolds over the coming weeks and months. One of the things we do know...
View ArticleSay Cheese: Snap’s Spectacles 3 Enhance Snapchats With Augmented Reality
Mixed reality experiences run the gamut from augmented reality (AR) mobile apps to try-on lipstick and shoes to completely immersive virtual reality headsets used for military and surgical training....
View ArticleHow Do We Measure Success In The Modern Hybrid World?
Companies are refreshing metrics across application security, content management, customer relationship management, DevOps, loyalty, networking, vulnerability risk management, etc. But what does this...
View ArticleForecasting In A Time Of Uncertainty: Some Guidance On The Outlook For Tech...
The outlook for tech markets remains uncertain, with a wide range of scenarios. We at Forrester continue to operate with three scenarios for tech market growth in the pandemic: 1) Best-case scenario of...
View ArticleYour Friendly Neighborhood AutoML-Empowered Data Scientist
(Jeremy Vale coauthored this post.) Automation-focused machine learning (AutoML) has the power to dramatically upscale AI at your organization. With AutoML tools, organizations can unlock valuable new...
View ArticleThe Modern Trigger for Broader Market Adoption – OSS
Driving digital transformation of your business is, of course, critical to extending your market value and customer experience gains in today’s market. However, building digital solutions that are...
View ArticleReady Or Not, Here Comes The Future Of Advertising
We’ve spent months exploring what the future of advertising will look like, and we’re excited to share the findings of our research with you: The Future Of Advertising Is Imminent Upheaval – And You’re...
View ArticleHealthcare Predictions 2020: Virtual Care Visits Will Soar to More Than 1...
The COVID-19 pandemic will forever change the face of healthcare, as a paradigm shift has occurred. Traditional barriers to adoption, such as awareness, cost, and regulation, are no longer valid in...
View ArticleHow A Global Crisis Puts Post-Sale Customer Marketing In The Spotlight
Almost two decades ago, Fred Reichheld showed that it costs companies more to acquire a new customer than to keep an existing one – and that smaller changes in post-sale retention can lead to bigger...
View ArticleHow Australian Employees Feel About COVID-19: Forrester’s PandemicEX Survey
80% of Australians think that the coronavirus pandemic will affect their work life. Read more findings from our #pandemicEX survey of Australian workers.
View ArticleYour Global Martech Stack Isn’t Cutting It In China
More and more marketers at global brands in China, such as Coca-Cola, McDonald’s, Volkswagen, and Walmart, are replacing their globally contracted marketing technology (martech) vendors with viable...
View ArticlePandemicEX: How UK Employees Feel About The Pandemic
78% of UK workers except further disruptions to work, compared to 65% of Europeans. Read more insights on how UK workers feel about the coronavirus pandemic.
View ArticleAnticiper le monde d’après
La crise que nous traversons, comme toute crise, est un moment unique pour prendre du recul et revenir à l’essentiel. Ce grand entretien de Pascal Picq, paléontologue, dans les Echos, est fascinant et...
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