VMware Signals The End Of “Endpoint” Detection And Response
The acquisition of Carbon Black by VMware was a bit of a surprise to me, but once put into perspective it makes sense. First, a few observations from a value perspective. Carbon Black brings a strong...
View ArticleAre You Using Cloud Technologies To Modernize Core Apps? Tell Us About It!
Dave Bartoletti and I need your help. Most core software systems — your most important middle- and back office transactional and record-keeping business apps — are too inflexible, outdated, and chaotic...
View ArticleUse Cloud Platforms To Drive Your Tech-Driven Innovations
What’s next in tech-driven innovation? How can you stay ahead of the competition? Leverage these emerging technologies! Watch my video blog below to learn more. Recently, Will McKeon-White and I did a...
View ArticleMore Than A Buzzword: Master The Identity Graph To Unlock The Value Of...
The identity graph has traditionally been regarded as an obscure technical function, but it’s hard to overstate its importance. The identity graph is the foundation of identity resolution, and its...
View ArticleThe CMO/CIO Paradox
Over the past few years, countless articles have been published on the growing importance of CMO-CIO collaboration. Of course, it seems so evident that the relationship between CMO and CIO should...
View ArticleSecurity & Risk 2019: Peering Into The Crystal Ball — Security Edition
Security and risk pros have the opportunity to shape the future of technology and business in ways we might have only dreamed of two years ago.
View ArticleUnveil The Hong Kong Mobile Banking Landscape
It is the first time that Forrester has evaluated banks in Hong Kong SAR, the famous world finance hub. We benchmarked the usability and functionalities of five mobile banking apps in Hong Kong: Bank...
View ArticleHow To Guarantee A New Generation Of Failure
It’s back-to-school time, hurray! After the crazy nonstop shenanigans of the summer and having kids at home all day, it’s a bit like being paroled and finally seeing the sun again to have some quiet...
View ArticleAnaplan Doubles Down On Predictive With Mintigo Acquisition
On August 27, 2019, Anaplan, a San Francisco-based business performance management software company, announced its intention to acquire the Israeli-founded predictive marketing and sales analytics...
View ArticleHow To Become Self-Aware Of Your B2B eCommerce Digital Maturity
Nearly half of businesses are digital beginners. The other half are eating their lunch. Find out where you stand and what you need to do to defend yourself. The B2B C-suite is demanding you accelerate...
View ArticleMeasure And Predict Journey Performance: The New And Right Way
You know customer journeys matter. But unless your company is the exception, you probably don’t know how well each journey performs. Does it … deliver value to customers? …meet short-term and long-term...
View ArticleMeasure And Predict Journey Performance: The New And Right Way
You know customer journeys matter. But unless your company is the exception, you probably don’t know how well each journey performs. Does it … deliver value to customers? …meet short-term and long-term...
View ArticleTemenos Acquires Kony — Two Leaders Unite
Yesterday Temenos announced its acquisition of US vendor Kony. Both Kony and Temenos are Leaders in the recent Forrester Wave: Digital Banking Engagement Platforms Q3 2019. This acquisition adds Kony...
View ArticleThe Security Snapshot: Shaping The New Cybersecurity Culture
All managers understand that both recruiting top talent as well as crafting a winning team and company culture is crucial to high performance. However, 22% of security decision makers note their team...
View ArticleAsia Pacific To Drive Global Social Ad Spend In The Next Five Years
Forrester expects global social advertising spend to reach $165.6 billion in 2023, up from $75 billion in 2018 — a CAGR of 17.1%. Asia Pacific and the rest of world will grow fastest, capturing the US...
View ArticleForrester Has Expanded Its Coverage Of eCommerce In Latin America!
With a population of over half a billion and two countries that rank among the world’s 15 largest economies, Latin America is firmly on the radar of digital business executives looking to expand their...
View ArticleNPS Or No NPS — Use Our New Interactive Tool And Choose The Best CX Metric...
Executives in nearly 1 out of 2 organizations use Net Promoter Score (NPS)* to gauge CX success. This is what CX professionals told us in our recent survey. Are you wondering if NPS is right for you?...
View ArticleThe Forrester Wave™: Salesforce Implementation Partners In Asia Pacific, Q2...
Get the most out of your organization’s Salesforce implementation by selecting the right partner. In our recent Forrester Wave™ evaluation, we identified the 10 providers that matter most and how they...
View ArticleWill CEOs Honor Their Pledge? Here Are Five Ways Corporations Could Keep...
Last week, nearly 200 chief executives representing large American corporations pledged to fundamentally change the purpose of a corporation. Their goal is to redefine the role of business in society,...
View ArticleThe Taming Of The SKU: Dynamic Pricing Helps Retailers Reduce Food Waste And...
Although I didn’t know it at the time, my visit to the 2015 Expo in Milan was a foreshadowing of my current food tech research. I discovered the challenge of feeding the planet, explored new...
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