New Tech Spotlight: Security Technology Takes Center Stage
Venture capital and private equity spending on security technology reached an all-time high in 2018. Currently, this emerging technology market sector stands at about $31 billion in total funding....
View ArticleWhat Would You Like To See In My RSA Presentation On Cybersecurity Strategies?
I have been accepted to co-present at RSA 2019 in San Francisco in March along with my dear ex-colleague Andrew Rose (Vocalink CSO and 2018 European CISO of the year). The topic: “The Fine Art Of...
View ArticleNineteen In ’19: New Year’s Resolutions For The Data-Driven Marketer
Every New Year, I find myself making lofty goals: eat better, exercise more, spend less time on social media. By mid-February, those goals are a distant blip in my rearview mirror; the reality of life...
View ArticleHow Do You Talk To Your Board About Cybersecurity? An Old Problem In A New World
Talking to our firm’s board of directors about security isn’t a new responsibility for most security leaders; it’s been on our collective agendas for years. But many security leaders still second-guess...
View ArticleForrester’s Global Financial Services Architecture Online Survey
We’ve kicked off some new research, and we need your help. An important part of Forrester’s research process is gathering input from financial services companies, so we can advise our clients on the...
View ArticleWhat I See Coming For The Channel In 2019
We have seen more disruption in the channel in the past 18 months than we saw in the past 37 years combined. As a review, here were my 2018 predictions. 1. Private equity will continue its sweep of...
View ArticleLocation, Location, Location!
There are three things that matter in real estate: location, location, location. It is the real estate agent’s mantra and is largely believed to be the most important factor to consider when buying...
View ArticleThe Watershed Of Digital-First Consumer Behavior
Zoom back 10 or even five years ago, and consumers would tell Forrester, “Yes, I use digital channels, but more often than not, I discover, research, or purchase a product offline.” You saw that...
View ArticleLuxury Retail 2018: What A Difference A Year Can Make
Luxury brands have gone from relative inertia over digital strategies to a flurry of activity, including technology upgrades, partnerships, and even acquisitions. Back in the summer of 2017, we warned...
View ArticleKeep Experimenting To Apply The Best Digital Technology For Your Store...
Retailers are slowly moving beyond omnichannel fulfillment capabilities in stores to invest in digital store technologies that empower store associates, improve customers’ engagement, and enhance store...
View ArticleA 21st-Century Refresh Revitalizes Sales Performance Management Solutions
Gold-Standard Products Get Updated For The 21st Century What’s old is new again. Corduroy, fanny packs, and overalls are all the rage. Star Wars, Jurassic Park, and Jumanji are at the top of the box...
View ArticleGillette’s Path Forward With “We Believe”: Own The Controversy
In Part 1 of this post, I criticized Gillette for its statement, “We weren’t trying to court controversy. We were just trying to upgrade the selling line that we’ve held for 30 years,” as lacking...
View ArticleNRF 2019: It’s A Visionary Retail Revival
NRF 2019 attracted more than 800 exhibitors that demonstrated to more than 37,000 attendees. If last year’s theme was (Alexa’s) voice, this year’s show was all about computer vision driving:...
View ArticleThe Future Of Enterprise Computing: It’s Time To Develop A Long-Term Vision...
Computing has changed drastically over the past decade. In our report, “The Future Of Enterprise Computing,” we discuss these major changes and examine how computing will evolve in the next 5–10 years....
View ArticleNetflix Has Become HBO
In a 2013 article in GQ, Netflix Chief Content Officer Ted Sarandos laid out the then-nascent streaming company’s challenge: “The goal is to become HBO faster than HBO can become us.” In yesterday’s Q4...
View ArticleGillette’s Biggest Mistake — And How To Fix It
This video gives a 2-minute summary of the biggest mistake Gillette has made with the “We Believe” campaign and what the brand can do now to fix it. If you want more comprehensive guidance on how to...
View ArticleMy Top NRF 2019 Takeaways (AKA, News Vs. Nonsense)
I say this as both an analyst and a recovering retail professional: NRF is like drinking Red Bull . . . from a 50′ beer bong . . . for three days straight . . . on Jupiter. You just know what’s coming,...
View ArticleBrands: Here Is The Size Of Your Digital Commerce Prize
Consumer-facing brands know that there is proverbial “gold” in generating direct sales through digital commerce — but the big question is the size of the prize. Where will brands place their digital...
View ArticleCEOs And Software
How To Lead The Most Important – and Perplexing — Corporate Domain by John R. Rymer and Jeffrey S. Hammond Summary What if CEOs — not software development and delivery leaders or CIOs — held the keys...
View ArticleRetailers: Extend Omnichannel Capabilities To The Customer, Not Just Operations
Omnichannel investments, including in-store pickup and endless aisle, continue to be top strategic investment for digital business professionals at retail organizations. Forrester predicts that digital...
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