What Is Forrester’s Definition Of Enterprise AI?
There are two types of AI. Watch the video below to learn which one you should forget about and which one you should go full steam ahead with. Have additional questions about enterprise AI? Schedule an...
View ArticleUnderstand The EAMS Vendor Landscape To Choose The Right Tool
Forrester defines enterprise architecture management suites (EAMSes) as: A foundation for capturing, managing, and reporting on a firm’s strategic and operational assets, defining the relationships...
View ArticleLeverage Forrester’s Business Strategy Workshops To Accelerate Digital...
Looking for help with rethinking your current business model? Watch the video below to learn how Forrester is leveraging design thinking in our business strategy workshops to help executives unlock...
View ArticleAugmented Intelligence Is The Key To Driving Rapid Business Value With AI
Leveraging AI to augment human intelligence leverages the superhuman advantages of AI and the super-AI advantages of humans to drive large, tangible business value quickly. Thanks to easier stakeholder...
View ArticleYour Corporate Intranet Is Dead
Forrester clients across industries report that their existing intranet projects are struggling to find relevance with employees. New approaches put a focus on collaboration, knowledge sharing,...
View ArticlePhishing: The Simple Attack That Shreds The Defenses of Sensitive Networks
Diplomatic networks carry some of the world’s most sensitive information: communications between world leaders, key technical intellectual property, trade strategies, and military plans. A recent...
View ArticleEverything I Learned About Training A Machine Learning Model I Learned From...
“You who are on the road must have a code that you can live by . . . teach your children well . . . and feed them on your dreams.” Graham Nash was spot on — about machine learning. Training a...
View ArticleThe Race To Innovate CX In Brokerage And Wealth Management
Recently, Forrester published our CX predictions for 2019. Our first prediction was that stagnating CX quality will cause short, destructive price wars. We cited Fidelity’s two new zero-fee investment...
View ArticleYou’ve Still Got Mail
It has been more than two decades since AOL popularized email with the catchy “You’ve got mail” greeting. So ubiquitous was it in its heyday that it was the title of a rom-com starring Tom Hanks and...
View ArticleForrester + SiriusDecisions
Today Forrester closed the deal to acquire SiriusDecisions. You can find our press release here. SiriusDecisions helps business-to-business companies align the functions of sales, marketing, and...
View ArticleChina Takes The Moonshot Advantage
The origin of the term “moonshot” — used to describe the most advanced, disruptive innovations — has returned again as an innovation focus of its own. Last week, the China National Space Administration...
View ArticleAkamai Purchases Janrain
Today, Akamai announced that it has acquired Portland, Oregon-based Janrain. Although the financial terms were not disclosed, Forrester estimates the purchase price to be in the $250M–$275M range,...
View ArticleBlockchain And GDPR: Not Mutually Exclusive But Can Be A Toxic Blend
Depending on who you listen to, the combination of GDPR and distributed ledger technology (DLT, AKA blockchain) is either a poisonous cocktail or a magic potion. As you’d expect, the reality is more...
View ArticleAutonomous Testing Is Like Autonomous Driving: The AI Needs Human Assistance
The US Society of Automotive Engineers (SAE) has defined a scale to describe the autonomous capabilities that self-driving cars have — i.e., their levels of automation. Level 5 is full automation,...
View Article16 Retail Trailblazers To Learn From In 2019
On our morning news feeds, we see headlines chock-full of emerging tech that is supposedly changing the game for next-generation retail experiences. Somehow, those hoverboarding delivery robots, Amazon...
View ArticleChannel Data Is A Competitive Differentiator
Leverage Channel Data To Give Partners A Better Experience: Winning In The Channel Requires Data-Driven Program Innovation Brands that provide an enhanced partner experience grow faster than their...
View ArticleCES 2019 Delivers Dazzling Tech But Disappointing Experiences
I spent this week in Las Vegas at CES to check out the latest and greatest technology wonders, ranging from 3D printing, AI, and cryptocurrency to drones, autonomous vehicles, dancing robots, and...
View ArticleHulu Signals An Inflection Point For OTT
You’ve likely read the facts: Hulu announced that it has 25 million subscribers and collected $1.5 billion in advertising revenue in 2018. (For more information and analysis, check out this report.)...
View ArticleApply A 70/30 Rule For Trending CX Metrics
“Trending” reminds me of the fairy tale The Magic Porridge Pot, in which the pot wouldn’t stop cooking porridge and flooded the entire village. Just like that, CX professionals drown in an...
View ArticleIBM’s Quantum Announcement Is A Big Step In A 1,000-Mile Journey
IBM unveiled a complete “quantum computing system,” IBM Q System One, last week. What’s more, it chose to do it at CES in Las Vegas. Should you take IBM’s claim of a “commercial” quantum computing...
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