Healthcare Leaders: Review Your Marketing And CX Budgets In The Wake Of COVID-19
Healthcare Leaders: Consider Spending Changes In Five Categories Post-COVID-19 The business effects of the COVID-19 pandemic will be with us for years. However, the consequences of the pandemic are not...
View ArticleDealing With The Access Hoarders In Your Organization
Anyone who has seen the show Hoarders knows how people who fill their houses with unneeded stuff can literally bury themselves in junk. Security and risk (S&R) pros who manage employee access to...
View ArticleDeciding When And What To Transition For Your Organization’s Digital...
When thinking about implementing a digital transformation, there are things sales leaders must consider to align and compensate the organization’s sales resources with the shift. Forrester analyst Anne...
View ArticleThe 13 Consultancies That Will Help Realize Your Computer Vision … Vision
All organizations need to leverage the AI-fueled (i.e., deep learning) revolution in computer vision (CV), but most can’t do this on their own. To help you realize your vision-ary ambitions, we have...
View ArticleRemote Office In A Box (ROBO) Is Back, And It’s Called SD-WAN
Over the last decade and a half, networking vendors have been using various methods to bundle wired, wireless, voice over IP, and security products into a solution sale. These companies tried various...
View ArticleEmpathy Is The Best Gift You Can Give Your Loyal Customers This Holiday Season
A series of welcome emails and offers – a good idea in the Before Times – might not be the best fit for a time-starved parent juggling homeschool and a full time job. Loyalty marketers need to be able...
View ArticleGAIA-X Must Be More Than Just Another European Infrastructure Provider, Or It...
Today Paul Miller, Tracy Woo, and I released our report that examines the market impact of the GAIA-X project. France and Germany announced an initiative in 2019, which was formalized as the GAIA-X...
View ArticleEurope’s Digital Renaissance Starts Now
Europe has lost the battle for the digital consumer. But European firms now have a global opportunity. How can CMOs and business leaders seize it?
View ArticleWealth Management Leaders: Review Your Marketing And CX Budgets In The Wake...
Consider Spending Changes In Five Categories Post-COVID-19 Wealth management leaders know that the business effects of the COVID-19 pandemic will be with us for years. However, the consequences of the...
View ArticleWhat Enterprises Can Learn From Campaign Spam
Have you received a text from a political organization that seems like spam? Something like this? Campaign calls and texts are exempt from do-not-call list requirements, but there are still specific...
View ArticleInsurance Leaders: Review Your Marketing And CX Budgets In The Wake Of COVID-19
Consider Spending Changes In Five Categories Post-COVID-19 The business effects of the COVID-19 pandemic will be with us for years. However, the consequences of the pandemic are not identical for all...
View ArticleSopra Steria Plans To Acquire Fidor Solutions To Push Its Digital Banking...
Earlier today, Sopra Steria announced its plans to acquire Fidor Solutions via its subsidiary Sopra Banking Software. Fidor Solutions is the technology subsidiary of Fidor Bank, a fintech that became...
View ArticleThe Six Components Of Effective Sales Compensation Plans
Here we offer the six components of our compensation model, along with an overview of what is needed to ensure each is operating at the highest possible level.
View ArticleLearn From 2020 To Create Your Anywhere-Work Strategy
2020’s Remote Work Is The Exception No Business Wanted The sudden arrival of the COVID-19 pandemic has thrust every organization into a patchwork of unplanned workforce responses. Companies have had to...
View Article2021 B2C Marketing Priorities In Europe
How should European B2C marketing leaders prepare for 2021? Read our concise recommendations for B2C marketing success in the coming year.
View ArticleEuropean Customer Experience Index, 2020: How Banks And Insurers Can Connect...
Learn how leaders in the European banking and insurance industries can credibly connect the customer story to the money story.
View Article2020 US Online Holiday Sales — Online Holiday Sales Will Reach Historic...
US online holiday sales in 2020 will total a historic $173 billion as pandemic conditions lead more consumers to shop primarily or exclusively online. Learn more.
View ArticleIntroducing The Forrester Wave™: Graph Data Platforms, Q4 2020
We recently published “The Forrester Wave™: Graph Data Platforms, Q4 2020” evaluation to help organizations make the appropriate decision when choosing a vendor. Although Forrester has been covering...
View ArticleRating The Top 10 Digital Business Transformation Firms
Every year, more firms reach out to me to explain how they’re delivering their own brand of “digital transformation” to clients. When last I checked, I’m tracking over 170 vendors. Needless to say,...
View ArticleBots Kept Jeff From Buying A PS5, And Sandy Had To Hear About It
It’s not that I’m not a gamer. I enjoy board games and card games: Trivial Pursuit, Settlers Of Catan, SET, Hive. I’m up to level 3056 in Two Dots. As a kid, I played Super Mario Land on my brother’s...
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