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CEOs Own Software Competency — And The Structure Of Innovation Delivery

World-class innovation delivery requires weaving together three foundational realities: “Software is eating the world.” Marc Andreessen famously said this in a 2011 essay in The Wall Street Journal. It...

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60 Days. 100+ Inquiries and Briefings. 4 Things You Should Know.

If you missed my intro blog, “A New Rhythm in HCM“, here’s the summary: I’m new to Forrester after more than 25 years working for software vendors, including, most recently SAP, where I was a part of...

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Cybersecurity Risk Ratings Are Here To Stay — Learn To Work With Them

Cybersecurity risk rating solutions are a polarizing topic for security leaders. We meet promoters and detractors in roughly equal measure in the customers that we speak to. Positive client sentiment...

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The Future Is Unwritten: Writing The Future Of Financial Advice

I have recently kicked off a new stream of research that will define what the future of financial advice will look like over the next 5–10 years and would like your input! Digital technologies (AI,...

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Recent HIPAA Settlements Highlight The Weaknesses In Healthcare Security

Hindsight is 20/20; it’s easy to look back on past mistakes and identify ways to prevent them from reoccurring, especially when it comes to breaches reported on the Office for Civil Rights’ (OCR) “wall...

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Requesting Your Help With A Survey On Smart Manufacturing

I’ve written a lot about the ways in which traditional product makers are being transformed by digital. In “From Grease To Code: Industrial Giants Must Bet Their Futures On Software,” for example, I...

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Andrew Yang Pushes The Future Of Work Into The Political Dialogue

  Andrew Yang  is a long shot to make the next round of debates but deserves credit for bringing  the conversation about automation and the future of work to the debate stage. To be fair, the impact of...

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FORRward: A Weekly Read For Tech And Marketing Execs

Automation And The Future Of Work Enters The Political Dialogue Andrew Yang is a long shot to make the next round of debates but deserves credit for bringing the conversation about automation and the...

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Navigate Our Top 25 Reports On Journey Maps

Journey mapping has become an ubiquitous tool for CX. As a concept for initially understanding your customer experience, it can seem approachable enough, but for improving CX, the practice is dynamic...

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Current Malpractice Handicaps Social Selling’s Potential

We first published research on social selling in 2016, and B2B sellers continue to flock to various networks to interact with their customers and prospects. Social provides the opportunity for...

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CX SF 2019: Are You Designing For Everyone In Your Target Market?

When we design for the “average” person, we design for no one. One of my favorite books, The End of Average, opens with the story of how, during World War II, the US Air Force faced a high death rate —...

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Invisible Robots In The Quiet Of The Night — See The Video

I thought it was about time to post something on the recently published Forrester book, Invisible Robots in the Quiet of the Night. As you might expect, it is full of data from Forrester and others....

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Join Me At The EY Intelligent Automation Conference September In Bucharest

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Data Literacy Matters — Do We Have To Spell It Out?!

In the words of Thomas Edison, the value of an idea lies in the using of it. Yeah, I’ve used that quote a lot to talk about the value of data. Data isn’t inherently valuable. But when you use it to...

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Security & Risk 2019: Cybersecurity’s Staffing Shortage Is Self-Inflicted

Unless this is your first day working in cybersecurity, you’ve heard numerous times that we have a hiring crisis — there aren’t enough people to fill the need for security talent. Current projections...

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Insights, Analytics, And The Myth Of The Magician’s Reveal

When it comes to kicking off (or growing) an analytics initiative, there’s an obstacle right out of the gate. It’s building the business case — the effort of persuading budget holders and other...

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Asia Pacific Financial Consumers’ Digital Coming Of Age Is Here — Is Your...

Something remarkable is happening with Asia Pacific online adults: Their behaviors and expectations are evolving at an unprecedented rate, and they’re embracing innovation faster than ever before....

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Top Security Technology Trends In 2019: Transforming The Future Of Work In...

Walk the show floor at any security event, and you will be inundated with a multitude of purportedly cutting-edge and disruptive security technologies. When every vendor claims that their solution is...

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Infrastructure Automation Platforms: Coopetition At Its Fiercest

Why Infrastructure Automation? I used to kid around with my research director, Glenn O’Donnell, that my previous Forrester Wave™ evaluation on configuration management was the “Wave no vendor wanted to...

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Apple Card Will Be Popular — Here’s Why

Apple Card has arrived, with Apple kicking off a limited rollout this week before making it more broadly available later in the month. There’s been much speculation about whether or not it will be...

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