The Death And Life Of The Stand-Alone Solution
While automated malware analysis and network intrusion detection systems remained in our Divest category, three more technologies joined them this year: data loss prevention, managed security service...
View ArticleSpotlight On Southeast Asia: The State Of Digital Transformation In Indonesia
In late 2020, we fielded a Forrester Analytics Business Technographics® survey in two key Southeast Asian markets to understand the current state of digital transformation and cloud adoption. This blog...
View ArticleBuilding CX Influence? Choose Your Friends Carefully
Many CX leaders rely on matrixed teams, adjacent functions, and internal alignment to drive transformation. Being an informal “influence officer” might feel like a second job, but leaders who can...
View ArticleDigital Businesses, Prioritize Your Needs In 2021 And Hold Your Commerce...
Merchants: It’s time to reevaluate the standards you’ve set for your vendors and push them to innovate as quickly as consumers’ needs evolve. Don’t just stay because you’re comfortable: It’s time to...
View ArticleAPEX Overcasts Dell Technologies World 2021
Since its inception, Dell Technologies has had many achievements, of which it should be proud. Dell revolutionized the PC market, made its way into the enterprise data center business, and created the...
View ArticleDigital Business, Part 3: Talent Management At Mars
In this episode of “Digital Business,” I continue my conversation with Sandeep Dadlani, global chief digital officer at Mars, as we explore how he thinks about accelerating digital business by...
View ArticleThree Key Findings From Our State Of Chat In Retail Research
Retailers and brands have offered chat for years, but recently it has gained traction thanks to new technology advancements and consumers’ overall comfort using chat. Forrester’s Consumer...
View ArticleTrust Is Your Business Imperative
Our society is coping with unprecedented challenges. Your customers, employees, and partners are all facing growing uncertainties and concerns, such as: income inequality and job insecurity, social...
View ArticleThe Trust Imperative
Few companies are prepared for the new patterns of trust that are emerging between customers, employees, partners, and companies themselves. Watch to learn how trust will evolve over the next decade.
View ArticleFive Productivity Obstacles Sales Organizations Need To Overcome
Improving reps' productivity is one of the top objectives of our sales leader clients. The first step to achieving this is to truly understand the key productivity obstacles today’s sales teams face.
View ArticleThe Power Of Fences
Employees are looking to their companies to meet new emotional needs. But what is the role of a company in the emotional lives of its employees? At Forrester, we are letting our values govern how we...
View ArticleB2B Revenue Operations Is Seeing Greater Centralization, But Can...
To enable commercial optimization, revenue operations leaders must become change agents for a shift in mindset through four fundamental values.
View ArticleBiden Executive Order Bets Big On Zero Trust For The Future Of US Cybersecurity
This may be a bit of a long blog due to the extensive nature of the Executive Order on Improving the Nation’s Cybersecurity and its impact on cybersecurity and the Zero Trust approach. The Biden...
View ArticleProtecting Customers From Harm Is A Crucial Part Of Your Financial Well-Being...
On May 4, the UK government launched a new “Breathing Space” scheme in England and Wales. This debt respite scheme gives people struggling with debt problems a 60-day period of legal protection during...
View ArticleThe Colonial Pipeline Cyberattack Is A (Another) Call For Zero Trust And...
On Friday, May 7, 2021, Colonial Pipeline safely shut down its pipeline operations due to a ransomware incident in its corporate network. Colonial Pipeline transports 45 percent of the fuel along the...
View ArticleAnnouncing The Forrester Wave™: Endpoint Security Software As A Service, Q2 2021
I am excited to announce “The Forrester Wave™: Endpoint Security Software As A Service, Q2 2021.” Although Forrester has previously published other endpoint security Wave evaluations, this is the first...
View ArticleIt’s Time To Get Serious About CX Data And Technology
CX pros can realize the full benefits of customer data by building a comprehensive CX technology portfolio that weaves in partner tech. Learn more.
View ArticleMind The Gap — Making Sure Your SaaS Application Data Is Protected
My colleague Naveen Chhabra wrote an excellent report in 2017, “Back Up Your SaaS Data — Because Most SaaS Providers Don’t,” that talked about how many companies have a gap in their backup strategy...
View ArticleEmployee Experience Is A Business Imperative
European recovery from the pandemic depends on employee experience; yet, many leaders still underestimate the importance of culturally transforming their organization and embracing a new management...
View ArticleKubeCon And The (Partial) Emergence Of Enterprise Kubernetes
KubeCon events can be hard to assess. Whether live or virtual, they’ve become a sprawling mix of old-school tech trade show, open source project maintainer meetup, and independent user group. KubeCon +...
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