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Just Published — The Forrester Retail Wave™: US Mobile Apps, Q1 2019

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Today’s Retail Apps Meet mCommerce Purpose But Fail To Inspire Omnichannel Shopping (Brendan Miller and Madeline King) The Forrester Industry Wave™ evaluates digital experiences of firms; they highlight digital best practices from leading firms and help our clients better understand what digital strategies will best win, serve, and retain customers. Retailers have more work to do […]

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